Blog

Barter with Exmerce: Unconventional strategies & how to navigate through a recession

We interviewed Nelson Liem, founder of Exmerce, a barter exchange business in Calgary, Alberta, to get his expert opinion on how businesses can leverage barter during economic downturns.

By Chantelle Little

Insights

10 signs your business needs to rebrand

Rebranding is somewhat inevitable for B2B (business-to-business) startups and scaleups. Here are 10 signs you might need to rebrand.

By Brandon Nickerson

Insights

How to define and develop a customer experience strategy

A thoughtfully crafted, well-executed CX strategy provides critical insight into how your customers feel about your product, services, and brand.

By Chantelle Little

Insights

How to develop a B2B brand strategy

Brand strategy is critical for both business-to-business (B2B) and business-to-consumer (B2C), but there are unique considerations for B2B.

By Chantelle Little

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Inside Tiller

Letter from the founder

In 2019 Tiller charted a new course. Here’s what we learned and where we’re going.

By Chantelle Little

Insights

Web design statistics to know in 2020

Most of your prospects (B2C or B2B), will evaluate your business through your website before initiating any direct communication. Here are some web design statistics to help inform your website and digital marketing strategies – and convert prospects into buyers.

By Chantelle Little

Insights

13 ways to optimize your website footer

Both the top and bottom of your pages see heavy traffic, so the purpose of the footer is to provide users with important information that they can access on any page of your website.

By Brandon Nickerson

Insights

17 web design tips to grow your business

Your website is a powerful tool that can help you grow your business and reach your goals, but in order for this to happen you need to optimize your web design and build.

By Brandon Nickerson

Insights

The history of web design

Over the years, web design has transformed the internet - how we experience it, interact with it, and leverage it in every area of our lives. But when did web design begin and how did we get to where we are today?

By Chantelle Little

Q&A

What is web design? The ultimate guide

In this article, we’ll tell you everything you need to know about web design – from what it is, to why it’s important, to an outline of a process that will help your business create a world-class website that drives results.

By Chantelle Little

Q&A

Why are brand guidelines important for your business?

Consumers’ initial impressions of your brand are formed based on the way your brand is expressed. If your branding makes a strong impression, customers will assume that your products and services are high quality, desirable, and trusted.

By Brandon Nickerson

Q&A

One page websites: should these be used?

We typically don’t recommend one page websites because they come with some specific drawbacks that can be challenging for your...

By Chantelle Little

Insights

7 ways to build a brand awareness strategy

This article will give you a number of proven tools and approaches to get your target buyer to stand up and take notice of your brand.

By Brandon Nickerson

Insights

An introduction to web development technologies

Web development technologies refer to the multitude of programming languages and tools that are used to produce dynamic and fully-featured websites and applications. Throughout this article, we’ll talk about front-end and back-end technologies.

By Chantelle Little

Insights

11 web design best practices for 2020

Let’s look at 11 web design best practices that will help ensure your website makes a good first impression with appealing, intuitive and effective design.

By Brandon Nickerson

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