Most of your prospects (B2C or B2B), will evaluate your business through your website before initiating any direct communication. Here are some web design statistics to help inform your website and digital marketing strategies – and convert prospects into buyers.

Both the top and bottom of your pages see heavy traffic, so the purpose of the footer is to provide users with important information that they can access on any page of your website.

Your website is a powerful tool that can help you grow your business and reach your goals, but in order for this to happen you need to optimize your web design and build.

Over the years, web design has transformed the internet - how we experience it, interact with it, and leverage it in every area of our lives. But when did web design begin and how did we get to where we are today?

In this article, we’ll tell you everything you need to know about web design – from what it is, to why it’s important, to an outline of a process that will help your business create a world-class website that drives results.

Consumers’ initial impressions of your brand are formed based on the way your brand is expressed. If your branding makes a strong impression, customers will assume that your products and services are high quality, desirable, and trusted.