Author: Chantelle Little

Chantelle founded Tiller in 2008 at just 19 years old and has since scaled it to a multi-million dollar agency with clients across Canada and the U.S. She is an active supporter of the tech ecosystem and is deeply passionate about elevating B2B brands to reach their true potential. She was named an EY Entrepreneur of the Year Finalist (technology category) and is widely known for her motto: No Ceilings.
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Web Design
12 min read

B2B website cost in 2026: A pricing guide for growth-focused SaaS companies

How much does a website design actually cost? Build a web design strategy for your company using our definitive pricing guide. Request a demo today!

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Brand, Marketing
13 min read

A complete rebranding strategy guide for B2B SaaS

Now, more than ever, is the time to revamp your brand if your organization has felt it has lost its way. Click to read our full guide on rebranding strategy.

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Web Design
22 min read

B2B website design guide: How to build a site that drives pipeline performance

Why your B2B website matters more than ever Modern B2B buyers don’t wait for sales calls to start their research.…

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Chantelle Little, Founder of Tiller, on her laptop at a coffee shopChantelle Little, Founder of Tiller, on her laptop at a coffee shopChantelle Little, Founder of Tiller, on her laptop at a coffee shopChantelle Little, Founder of Tiller, on her laptop at a coffee shopChantelle Little, Founder of Tiller, on her laptop at a coffee shopChantelle Little, Founder of Tiller, on her laptop at a coffee shopChantelle Little, Founder of Tiller, on her laptop at a coffee shop
Tiller
6 min read

Letter from the Founder 2025

Tiller's Founder and CEO Chantelle Little reflects on personal leadership growth as the key to creating exponential organizational impact.

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Marketing, Sales Enablement
9 min read

How to protect pipeline in times of change: The CMO's M&A survival guide

These four principles will help SaaS CMOs hold onto pipeline in the middle of messy, high-stakes M&A activity.

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Web Design, Brand
10 min read

The post M&A website playbook for CMOs

Here’s what we’ve learned as a B2B SaaS agency about the strategy, timing, and technical lift behind successful post M&A websites.

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Tiller, Brand, Design
4 min read

Owning our brand — and our future

Tiller recently refreshed our agency brand, and it's our most mature update yet. Our CEO, Chantelle Little, shares the how and why behind the brand update.

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Brand
6 min read

How to retain and strengthen brand equity post-M&A

Mergers and acquisitions (M&A) are high-stakes moves, and the aftermath can get messy if branding isn’t handled carefully. Customers get…

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Brand, Marketing
10 min read

How SaaS CMOs can build brand equity in a saturated market

This article covers strategic approaches B2B SaaS CMOs can take to build strong brand equity that drives revenue. It includes how to measure brand equity, and real examples from SaaS companies who have built high-performing brands.